There is little doubt that trade shows are among the premier business-to-business marketing and connection-building opportunities currently available to companies. New businesses make a splash at these events; enterprises introduce new products or service options. Statista reports that 49 percent of those visiting a trade show expect to make a purchase. With the average attendee spending 9.5 hours visiting the booths and eyeing exhibits, it makes sense that you must present with top trade show graphics in Danbury, CT. What are your options?
Back Wall Displays, Table Cloths, and Banners
It is fair to say that these signage solutions frame your presentation and heighten the consumer’s interest in your displays. Customized tablecloths feature your company’s name and logo as well as at least one of your firm’s colors. These products are instrumental in creating brand awareness among those attendees who have never heard of your business before.
The back wall display features tension fabric, which is quick and easy to set up by yourself if necessary. The light framing also makes transport a snap. Consider this surface as an excellent presentation space for a photo, your company’s information, and some fast facts about your product or service. Banners entice trade show visitors to check out your booth. The trick here is to offer some information about your product or service – but not too much.
Table Top Display Booth with Samples and Flyers
As visitors near your setup, a table top display booth invites them to learn more. Three sections allow ample display space for your information and graphics. Velcro makes the addition of images a snap. By the way, this setup is a cost-saving choice for your company since it allows you to reconfigure the booth’s look for the next trade show or expo.
Whenever possible, we urge you to give away samples or little gifts that feature your marketing and branding messages. Something as simple as a water bottle with your logo on it makes an excellent impression and supports name recognition. Flyers offer descriptions about your company, product, and the design process. Giving attendees a little of your business’ back-story is an excellent way of transitioning from being a name to being a known entity with shared values. Even if you have previously exhibited at a particular show, remember that many attendees may be new to the circuit and therefore do not know about your business.
Buying Your Next Trade Show Displays in Danbury, CT
Contact the pros at Unlimited Signs, Designs & Graphics to schedule a consultation. We work with you to present your business to a growing audience. Our specialists customize your presentation with an eye on the upcoming trade show as well as on the overall arrangement of your marketing materials. Whether you need to introduce your company for the first time or want to reinforce last year’s introduction with a new look that keeps some of your previous style elements in place, we can help. Schedule your design consultation today to get a start on your trade show graphics early.